Enter the e-cigarette industry, stage left
There is an important and powerful group who are fully aware of TVECA’s duplicity. That group is the e-cigarette industry. Whether they are members of other trade associations, such as ECITA, or non-aligned companies such as Totally Wicked – they will be fully up to speed on TVECA’s actions.
Given that TVECA’s members largely depend on selling their products through other vendors and manufacturers, it is those vendors and manufacturers who wield the power that can hurt TVECA very deeply. If every vendor who is not a member of TVECA refused to stock the products of its members, if every manufacturer who uses TVECA products in its own products (such as e-liquid manufacturers who use Flavour Art products for example) then TVECA’s members would get the message loud and clear in a very short space of time.
That message has to be, quite simply…
“We do not support TVECA members. If you want to do business with us, quit TVECA”
So how about it, e-cigarette industry?
Are you prepared to lead a boycott of TVECA members’ products? Of course it won’t be easy. For many of you it will represent a fundamental change in many areas of your activities. But TVECA has now performed not one but two hostile acts against everybody who has anything to do with e-cigarettes and who is not a part of TVECA. Don’t be guilty by association of dealing with its members.
Just as you have enjoyed our support these last years, the e-cigarette users of Europe need your support now. We are counting on you to do the right thing.
Electronic cigarettes are a recent development in tobacco harm reduction. They are marketed as less harmful alternatives to smoking. Awareness and use of these devices has grown exponentially in recent years, with millions of people currently using them. This systematic review appraises existing laboratory and clinical research on the potential risks from electronic cigarette use, compared with the well-established devastating effects of smoking tobacco cigarettes. Currently available evidence indicates that electronic cigarettes are by far a less harmful alternative to smoking and significant health benefits are expected in smokers who switch from tobacco to electronic cigarettes. Research will help make electronic cigarettes more effective as smoking substitutes and will better define and further reduce residual risks from use to as low as possible, by establishing appropriate quality control and standards.
A study published in a recent issue of the Annals of Internal Medicine finds that even with continuous use of the nicotine patch for six months, very few smokers were able to stay off cigarettes long-term. In fact, the rates of long-term abstinence with the nicotine patch were far lower than even the lower end of unaided long-term quit rates. The research demonstrates that nicotine replacement therapy is terribly ineffective in achieving smoking cessation, is less effective than unaided quitting, and is probably a waste of time and money on a population basis.
The answer is ….
… None of the above. The actual number of subjects who achieved one-year continuous abstinence with the nicotine patch was 5, or only 0.8% of the sample.
New research shows electronic cigarettes better for quitting, than no aid; over the counter NRT worse than no aid
New research presented by Jamie Brown and colleagues at the Society for Research on Nicotine and Tobacco conference, 20th Annual Meeting, held in Seattle on Saturday, February 8, 2014 shows that smokers wishing to quit who used electronic-cigarettes had best outcomes.
Users of electronic cigarettes performed best – 19.9% had stopped smoking, better than the 15.1% success for those who used no aid. Surprisingly (perhaps for some public health experts) OTC NRT users came off worst, with only 10.0% abstinent.